Mr. Seyforth is a long time county agent and talks about the agricultral history of Pierce County. He discusses the Farmer's Institute and programs that ran through the UW System, seed distribution, the dairy industry, fertilizers, advancements in arriculutral technology, infestation and disease, and briefly about the logging industry.

Mrs. Slack and Mrs. Cole relate information reagarding James Ruben Rice, and early settler of Prescott, Wis. and his son, David Oren Rice. The women also provide information regarding the Rice families and their connections with Prescott and Pierce County history.